10 Ways To Drum Up Business During The Holidays

Here is a list of things which can be done in those weeks between Thanksgiving and New Year’s Day that will help drum up business and help you prepare for the new year:

1. Attend holiday social events.

2. Schedule lunches, evening drinks or coffee with friends, neighbors, past clients, vendors and competitors.

3. Revisit this year’s business plan and update it for 2015 — complete with measurable goals, tasks and a budget.

4. Write blog posts about getting a home ready to sell, how to price a home, and how to choose a real estate agent. Link to the posts from social media accounts to generate more traffic. Cold weather usually means a decrease in foot traffic and an increase in website traffic. People start doing their homework online months before they contact an agent.

5. Read a book or two. Create and keep a reading list all year long of business books and books with ideas or practical advice.

6. Make five phone calls each day during the month of December, excluding the holidays. Call friends and past clients and wish them a happy New Year or send out holiday cards. That doesn’t sound like much, but it is huge.

7. Take pictures of local businesses and parks all decked out for the holidays and share them on the Internet on social networks and blogs. There is gold in those photographs, and good karma too. They start conversations, and help promote local businesses and neighborhoods.

8. Buy items for your business like computers, phones or software to take advantage of seasonal discounts and tax deductions.

9. Use any spare time to tweak online profiles, websites and blogs and get rid of accounts that are not being used. Get rid of clutter on the computer, in the cloud and around the office.

10. Walk at least a mile every day. Walking burns calories, is free, clears the mind, and relieves stress. It is also a way to get from one place to another.

*Courtesy of Inman News.

 


* Specific loan program availability and requirements may vary. Please get in touch with your mortgage advisor for more information.